Japan’s Beauty & Wellness Trend Keywords

At the trade show "Diet & Beauty Fair / Anti-Aging Japan / Spa & Wellness Japan 2023", pay attention to the trend keywords that the beauty and health industry is concerned about!

Companies that have products and services related to the following keywords are strongly encouraged to consider exhibiting at the show.

Femtech

The front line of "Femcare/Femtech" that supports women's health and lifestyles!

#Feminine hygiene product
#Intimate area care
#Pelvic floor exercise
#Fertility treatments
#Folic acid #Prenatal vitamin
#Sanitary shorts
#Menopause

Mindfulness

Mindfulness is expected to be effective in relieving stress and anxiety caused by the COVID-19 pandemic or anxiety about the future of society and the economy.

#Mental wellness #Stress
#Fatigue recovery #Yoga #Meditation
#CBD #Health-tech #Health management
#Functional food #Sleep